Once you have a strong brand, you need to communicate it to the public, including customers, prospects, opinion leaders and the press. Merriam Associates can help you get your message across .
Message Conceptualization:
We hone your message, using your positioning, features and benefits to tell a story that informs and motivates.
Copywriting:
We write short form copy for taglines, :30 commercials, packaging and banner ads. We also can write hundred page Web sites that are fully optimized for SEO. Our work includes product catalogs, magazine articles, brochures, white papers, on-going blog maintenance and more. Several of our articles on writing copy and writing examples include:
Writing Copy for the Web
Web Copy that Sells
The Last Mile in Copy Writing–Search Engine Optimization’s Three Critical Steps
Copy Writing for Catalogs–Short Form Sales Copy
Web Video: Six Keys to Effective Video Script Writing
Rebranding Proxios–Writing the Message of the Brand
Kirch–The Brand Story and Catalog of Designs